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We believe the next generation of products should advance the health of people and the planet. And we're creating the molecules to make it happen.

Evolved By Nature Newsletter

January 25, 2021

Two industry topics are already defining the start to 2021: clean ingredients and circularity.
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We create healthier chemistry between people, the things they love, and the planet. We also create this bi-weekly newsletter — curated with interesting and inspiring stories relevant to anyone interested in making our industries and our economies more bioharmonious.

People want clean products. Clean, as in, chemical formulations that have little to no negative impact on the health of the human body and the planet. They also want products that work. Balancing the two has been more difficult than imagined. This new desire for "clean" is especially prevalent within the fashion and beauty industries. And the pressure is on as these industries most often cater towards women, who already face an increased risk of high exposure to hazardous chemicals based on gender inequalities throughout the supply chain, SAICM reports.  More alternatives are being produced. Whether these chemicals are natural or synthetic, or even closely related to the very chemicals they are replacing, is another question. "Natural" or "clean" ingredients tend to take the crown as the most trusted alternative. Yet, these terms may not always indicate effectiveness, as there is limited consensus on definition and testing. However, these complications come with more conversations to ensure all industries use "clean" or "natural" formulations that are also clinically proven.

  • SAICM: Women, Chemicals, and the SDGs
  • Beauty Independent: Science Is Back in Style in the Beauty Industry
  • EurekAlert: Weaker Skin Barrier Leads to Faster Uptake of Chemicals
  • Happi: Coming Clean About Clean Beauty
  • Green Biz: How the EU’s New “Toxic-Free” Vision Could Shape Your Safer Chemicals Strategy
January is the time of year filled with forecasts about trends, goals to be accomplished, and a look back at the year before. Visions and commentaries on circularity and doughnut economics have never been so popular. And the topic’s rising traction is gained due to the number of crises associated with a linear, non-regenerative economy (i.e., climate-related disasters, pandemics linked to biodiversity loss, etc.). GreenBiz, Business of Fashion, and Vogue Business have all defined 2021’s new priorities for fashion. Yet these new year lists can be applied to any industry, as exemplified in BBC’s People Fixing the World podcast, which demonstrates how circular economic models can contribute to a broader, multi-sectoral network of regenerative systems. It is quite incredible that the “circular economy,” a niche concept barely expressed in the mainstream one year ago, is now having a lasting moment in vogue conversations.
  • BBC Sounds: Can Doughnuts Save the Planet?
  • The Atlantic: What 2020’s Bizarre Economy Taught Us About Climate Change
  • GreenBiz: What Will It Take for 2021 to Be a Groundbreaking Year for Circular Fashion?
  • Business of Fashion: What Fashion Wants From A Biden Presidency
  • Vox: The US is Back in the International Climate Game 
To protect human health without compromising ingredients, our sanitizing and moisturizing hand care products, This is Gel Hand Sanitizer and This is Hand Therapy, are available for sale. We’ve replaced the need for toxic preservatives, petroleum-based thickeners, and endocrine-disrupting chemicals with our non-toxic Activated Silk™ technology to provide a protective barrier for skin and deliver hydration. This line is available for purchase for both the general public and businesses on our website, while qualifying Massachusetts organizations can purchase through the COMMBUYS platform. With our Helping Hands program, we’re donating profits from hand sanitizer sales to organizations in need. So far, we’ve been able to donate more than 4,500 bottles to 155+ organizations, including hospitals, community organizations, health centers, food pantries, and more.
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