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We believe the next generation of products should advance the health of people and the planet. And we're creating the molecules to make it happen.

Evolved By Nature Newsletter

January 11, 2021

A review of the challenges faced in 2020 and what this may mean for the year ahead.
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We create healthier chemistry between people, the things they love, and the planet. We also create this bi-weekly newsletter — curated with interesting and inspiring stories relevant to anyone interested in making our industries and our economies more bioharmonious.

We enter 2021 with heartaches and lessons learned after a year unprecedented in recent history. Despite the calendar pages turning, the challenges we face have not disappeared. Yet, there are silver linings to be found in the response to the odds the world has faced. The path toward resilience is built with 2020’s indicators of hope: countless multi-racial and multi-generational peaceful protests for justice, the new normal of widespread voter turn-out, and the persistence of scientists who have faced down misinformation amid a global pandemic.

“Inextricably linked” is the most common connecting phrase used to describe the relationship between climate change, public health disparities, and social and racial injustice. These issues are very much alive, from the past and to present, propelling one another. If anything, this past year has shown us we have the ability to design solutions that allow us to address these issues collectively, and any difference we make will have a tangible knock-on effect. 2021 is as good a time as any to continue this fight.

  • The Guardian: The World in 2021: How Global Politics Will Change This Year
  • Science: The Science Stories Likely to Make Headlines in 2021
  • Inside Climate News: COVID-19 and Climate Change Will Remain Inextricably Linked…
  • D Magazine: How Racial and Gender Equality are Critical for Building Climate Resilience
  • Inside Climate News: Five New Aspects of Climate Change in 2020

Throughout 2020, “environmental and social impacts of fashion stopped being a narrative framed by…[the] brands themselves,” says Maxine Bédat, founder of the New Standard Institute. Instead, these issues involving human rights and circularity began to stand on their own this year- lending themselves to an evolving, critical discussion by consumers and advocates fueled by nuance over branding. The sustainability-related trends in 2020 consisted of a strengthening resale market, efforts to create viable textile recycling processes, more awareness and advocacy for garment workers, and an emphasis on regenerative agriculture. Although trend-lists close off the past and predict a new year, holistic progress toward ecological and social mindfulness is still in the early stages. Read our CEO and Co-Founder, Dr. Greg Altman’s perspective on what needs to be addressed in order to have a truly circular economy.

  • Sierra Club: Will the Circular Economy Save the Planet?
  • GreenBiz: 3 Circular Economy Trends That Defined 2020
  • Vogue Business: The Hidden Obstacle to Circular Fashion: Chemicals
  • The Business of Fashion: A More Circular Fashion Industry Will Require a Collective Effort
  • Vogue Business: From Circularity to Climate Change, Sustainable Fashion in 2020
To protect human health without compromising ingredients, our sanitizing and moisturizing hand care products, This is Gel Hand Sanitizer and This is Hand Therapy, are available for sale. We’ve replaced the need for toxic preservatives, petroleum-based thickeners, and endocrine-disrupting chemicals with our non-toxic Activated Silk™ technology to provide a protective barrier for skin and deliver hydration. This line is available for purchase for both the general public and businesses on our website, while qualifying Massachusetts organizations can purchase through the COMMBUYS platform. With our Helping Hands program, we’re donating profits from hand sanitizer sales to organizations in need. So far, we’ve been able to donate more than 4,500 bottles to 155+ organizations, including hospitals, community organizations, health centers, food pantries, and more.
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THE LATEST ON INSTAGRAM

Bioactive regulation is the most naturally effecti Bioactive regulation is the most naturally effective approach to skincare.

That’s why we’ve used the power of biotechnology to create a platform of peptides that support your skin’s natural production of valuable foundational proteins, like collagen, claudin, involucrin and more.

Explore our peptides at the link in bio.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Skincare shouldn’t come with a warning label. It Skincare shouldn’t come with a warning label. It shouldn’t stress your skin out. It shouldn’t stress you out. It shouldn’t make your body feel like it’s under attack. It should just make you feel healthy. And beautiful.*

*Whatever “beautiful” means to you.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Silk has been honed by nature for a very, very lon Silk has been honed by nature for a very, very long time. It’s an incredible natural material, which is why we designed an entire platform of custom peptides from it.

Nature gave us everything we need — we’re just unlocking it.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
The skincare industry has relied on petrochemicals The skincare industry has relied on petrochemicals for far too long.

Petroleum jelly (or petrolatum) is a byproduct of non-renewable fossil fuels.

Sure, it has some uses. But when you look at that tub full of grease, it makes you wonder if there are better alternatives.

We wondered, too. And then we went and created those better alternatives.

Find out more at the link in bio.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Until now, making leather water-resistant meant co Until now, making leather water-resistant meant coating it with a forever chemical finish.

That didn’t sit right with us — covering a natural material in plastic defeats the purpose. So we created a better solution: Activated Silk™ L1, a biofinishing system made without PFAS.

It raises the performance of leather by every measure, outperforming existing traditional petrochemical finishing in everything from colorfastness and flexibility to, yes, water resistance.

You can find out more at the link in our bio.

#nontoxic #pfas #pollution #savetheplanet #stoppollution #sustainability #sustainable #sustainablefashion #sustainableliving #toxicfree #health #wellness #healthylifestyle #fashion #leather⁠ #water
Endocrine disrupting chemicals can work in unpredi Endocrine disrupting chemicals can work in unpredictable ways, causing harm in even small doses.

So why are they in so many personal care products?

Because they’re cheap, effective, and often unregulated. For decades, these chemicals have been used to preserve shelf life, enhance texture, or add fragrance — even when safer alternatives exist.

That’s why we make alternative ingredients that aren’t just safer, but also high performing, so that brands can create better personal care products that get real, beneficial results, while being formulated without chemicals of concern.

We’ll keep creating ingredients that are better for people and the planet. So that in the near future, avoiding harmful chemicals is a much less disruptive process.

Find out more in the link in bio.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Building a sustainable future means working with e Building a sustainable future means working with ecosystems — not against them — to meet our needs in a way that’s genuinely nature-positive.

It’s not easy. In fact, it runs counter to how most things are generally done. But it’s entirely possible. Especially if you love all of the amazing complexities that exist within nature. ⁠

We certainly do. We look deep inside natural, renewably sourced silk protein to find a vast array of incredibly powerful peptides. Nature has already done the hard work — we simply unlock it, using these peptides to help brands create products that are both more natural and more effective.

Our ingredients are designed to replace petrochemicals, silicones, and other questionable synthetics, transforming how industries like fashion and skincare interact with people and the planet.

Our entire deal is based on nature’s complexity, and we wouldn’t have it any other way. ⁠

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Spring is the perfect time to declutter your space Spring is the perfect time to declutter your space.

As you clean up, keep an eye out for common culprits like SLS, PEGs, petrolatum, dimethicone, and phthalates. These ingredients often show up in soaps, cleansers, lotions, and everyday household products.

Over time, harmful chemicals can build up in our bodies — a process known as body burden or bioaccumulation. Even small exposures from personal care, cleaning supplies, and household materials can add up.

And it’s not just our bodies. These chemicals can accumulate in ecosystems too, washing down the drain and into our environment.

That’s why we created Activated Silk™ biotechnology to clean up the chemistry around us. 

Activated Silk™ ingredients are made from biodegradable and biocompatible silk protein. 

They’re designed to replace traditional, toxic chemicals in skincare and personal care products — and outperform them.

We’re helping brands detox their formulas.

Because sometimes, tidying up starts at the ingredient level.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Step into the room hair first. Lots of hair care Step into the room hair first.

Lots of hair care products are packed with synthetic polymers, high-VOC aerosols, and microplastics that weigh your hair down.

We’re changing that by replacing harsh chemicals with natural, high-performing ingredients that work with your hair, not against it.

Learn more at the link in bio.

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