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We believe the next generation of products should advance the health of people and the planet. And we're creating the molecules to make it happen.

Personal Care, Textiles

Evolved By Nature Newsletter

April 27, 2020

We create healthier chemistry between people, the things they love, and the planet. We also create this bi-weekly newsletter — curated with interesting and inspiring stories relevant to anyone interested in making our industries and our economies more bioharmonious.

We observed Earth Day last week, which marked 50 years of demonstrating support for environmental protection and the natural systems of which we depend. Many attended online events to celebrate our planet but also to reflect and even repent humanity’s detrimental impact on nature. Across decades, the scientific community has made incredible findings that help us better understand the world and our relationship with it. This year, we must recognize what systems and processes have not been working while being the positive force that advocates for resilience. Nature is telling us time is running out. It will test our societal systems. The good news is that humanity can harness the power of changing the world for the better.

  • The New York Times (potential firewall): Millions Join Earth Day Observances Across the Nation (1970)
  • The New Yorker: Fifty Years Past the First Earth Day, A Frayed Planet- And A Sublime One
  • Smithsonian: Earth Optimism Summit
  • GreenBiz: Biodiversity, Pandemics and the Circle of Life
  • The New Yorker: How We Can Build a Hardier World After the Coronavirus
  • The New York Times (potential firewall): A Decade After Deepwater Horizon
  • Yale Environment 360: How the Laws that Earth Day Inspired Benefitted Us All
 

Sustainability has been a hot topic in the world of fashion for the past few months. Researchers, activists, and consumers have been asking the industry to adopt a system that minimizes and mitigates detrimental environmental impacts. COVID-19 seems to be no threat to the sustainability conversation, as enterprises are forced to find and adapt to a new normal. As social and environmental problems within the fashion industry are revealed left and right, circularity is becoming central to the discussion. Digital content on the topics of material science, green chemistry, and overall sustainability is continuously produced. It seems COVID’s stop on time is a window of opportunity for industries to invest in ideas rooted in sustainability and social responsibility.

  • Vogue Business: Circular Fashion’s Timely Opportunity
  • Nature Journal: The Environmental Price of Fast Fashion
  • The Fashion Revolution: Why Do We Need a Fashion Revolution
  • The Fashion Revolution: The Fashion Transparency Index 2020
  • The ZDHC Foundation: Detoxing the Fashion Industry for Dummies
  • Business of Fashion (potential firewall): In Crisis, Don’t Ditch Sustainability
  • McKinsey & Company: A Global View of How Consumer Behavior Is Changing Amid COVID-19

We’re honored to share Business of Fashion’s interview with our Co-Founder and COO, Dr. Rebecca Lacouture. She talks about how our green chemistry company was started, the possibilities we've discovered in silk molecules, and life in our current moment. Read for more information about Evolved by Nature’s beginnings and how we continue to leverage sustainability within the fashion and beauty industries today.

  • Business of Fashion (potential firewall): How I Became… Chief Operating Officer at Evolved by Nature 
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THE LATEST ON INSTAGRAM

The future of sun care will be defined by more tha The future of sun care will be defined by more than just SPF. Repair, defense, and long-term skin health are increasingly valued by users.

What changes the game is science that goes deeper.
Because true skin resilience doesn’t start at the surface.

Research continues to point inward, highlighting two key proteins that the skin already relies on for UV defense: claudin and keratin.

Our peptides work with the body’s own biology, supporting the natural production of claudin and keratin to help defend and restore the skin barrier, both before and after sun exposure.

These peptides deliver multi-dimensional support for UV-challenged skin, not by covering up damage, but by strengthening the skin’s natural defenses from within.

We believe the most powerful barrier is the one the skin builds itself.

We’re just here to give it a hand.

Or a peptide.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Many skincare ingredients are tied to the fossil f Many skincare ingredients are tied to the fossil fuel industry, whether as direct byproducts, like petrolatum, or through the use of petrochemical-derived substances and energy-intensive manufacturing processes, such as those used to produce some retinols and synthetic ceramides.

Most people are unaware of this connection, or feel they must choose between performance and their principles.

But we believe you shouldn’t have to compromise.

That’s why we’re committed to developing only high-performing, NATRUE-approved (100% natural), biodegradable ingredients, made from renewable resources and using renewable energy.

You can learn more at the link in our bio.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Don’t settle for outdated ingredients that compr Don’t settle for outdated ingredients that compromise your skin — or the planet. The future of skincare is powered by naturally derived peptides.

Discover the difference at the link in bio.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
The future of leather at your fingertips. Leather The future of leather at your fingertips.

Leather finished with Activated Silk™ L1 outperforms basic petrochemical finishes in durability, water resistance, flexibility and breathability.

It’s also carbon-reducing* and doesn’t use PFAS or added cross-linkers, offering a more natural look and feel for your leather.

Discover more at the link in our bio.

*Numbers may vary per location but reductions are significant. Varies based on application method – reduction comes from the innovative topcoat formulation with fewer solids and big energy reduction.

#nontoxic #savetheplanet #stoppollution #sustainability #sustainable #sustainablefashion #sustainableliving #toxicfree #health #wellness #healthylifestyle #fashion #leather
If you’re looking for the best leather in the wo If you’re looking for the best leather in the world, you’ve come to the right place.

We’re talking about leather that’s made with the first commercial-scale finish to use zero PFAS.

This reduces harm to people, planet, (and maybe even unicorns…) while raising leather performance by every measure.

Discover more at the link in our bio. 

#nontoxic #savetheplanet #stoppollution #sustainability #sustainable #sustainablefashion #sustainableliving #toxicfree #health #wellness #healthylifestyle #fashion #leather
Old-world craftsmanship meets new-frontier technol Old-world craftsmanship meets new-frontier technology.

We’re making leather become the high-performance, biodegradable material that it was 7,000+ years ago, before the petrochemical industry got involved.

Find out how at the link in bio.

#nontoxic #savetheplanet #stoppollution #sustainability #sustainable #sustainablefashion #sustainableliving #toxicfree #health #wellness #healthylifestyle #fashion #leather
The future of skincare is looking more radiant. M The future of skincare is looking more radiant.

More people are taking a closer look at the ingredients in their skincare products. And realizing that many of them can interfere with the skin’s finely tuned systems of regulation and renewal.

Your skin has its own powerful mechanisms for balance and repair. It deserves to be supported, not overwhelmed.

That’s why we believe skincare should help your body optimize its natural processes to achieve true equilibrium. By supporting bioactive regulation, we’re tapping into the most naturally effective approach to skincare.

Find out how at the link in bio.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
Activated Silk™ bioactive peptides are a high-po Activated Silk™ bioactive peptides are a high-powered combination of renewable natural resources and novel biotechnology. It’s the natural approach to scientifically proven skincare.

Learn more at the link in our bio.

#cleanbeauty #cleanskincare #crueltyfree #crueltyfreebeauty #greenbeauty #healthyskin #naturalbeauty #naturalskincare #nontoxicbeauty #healthandwellness #skincare #skincareaddict #skincareluxury #skincaretips #skincarelover
We found a way to replace fossil fuel-derived fini We found a way to replace fossil fuel-derived finishes with something more natural.

So that designers are empowered to create high-quality, durable pieces that can one day return to the earth.

More sustainable leather starts with Activated Silk™ L1.

Find out more at the link in our bio.

#nontoxic #savetheplanet #stoppollution #sustainability #sustainable #sustainablefashion #sustainableliving #toxicfree #health #wellness #healthylifestyle #fashion #leather⁠

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