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We create healthier chemistry between people, the things they love, and the planet. We also create this bi-weekly newsletter — curated with interesting and inspiring stories relevant to anyone interested in making our industries and our economies more bioharmonious.
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Over 8,000 chemicals at a rate of over 40 million tons/year. That’s the number of chemicals used within the fashion industry. Most of them undisclosed. Many of them toxic to our health and environment. The Business of Fashion recently came out with a report measuring the difference between the fashion industry’s engagement and action, revealing a significant disparity between the industry’s sustainability talking points and the industry’s movements toward mitigating the environmental hazards that accompany their supply chain. When companies learn about their footprint, it becomes an “Oh No” moment, supplemented by a desire to change ways. The big question, however, is how do companies switch gears? The answer is situational and requires a lot of relearning, creativity, and lots of data. But knowing where you stand can be the first step in establishing a resilient supply chain that promotes transparency, mitigates emissions, replaces harmful chemicals and materials, supports worker’s rights, and closes the loop on waste. There’s a lot on the checklist, but as a biotech company focused on providing safer alternatives to harmful toxicants rampant in the fashion world, we’re here to turn talk into action.
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Who knew the beauty industry could reflect our world’s most significant sustainability issues? The answer becomes clear when we piece together how our favorite beauty products are sourced — the ingredients that make up the sum of parts (our favorite moisturizer) all come from the environment in one way or another. Let’s take, for example, our Activated Silk™ Technology found in personal care products, like creams, serums, and more. Behind our formulation is the sourcing of cocoons from silkworms, which also rely on the health and sustainable cultivation of mulberry trees. The products right in front of us, somehow and some way, come from the earth’s natural systems. This is one reason why it is imperative to protect our planet from environmental harm, therefore safeguard ourselves and our health. This is also one of the reasons why beauty is becoming more scientifically savvy and sustainably-focused when it comes to the industry’s future. Beauty’s planetary and social activism has developed over the past few years, creating multiple snippets of what other industries should embrace: from social inclusivity to climate change adaptation to eco-design.
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We partnered with Gentrue, a high-end collection of sustainable activewear that is Evolved By Nature's first apparel brand to incorporate Activated Silk™ Technology. Through our collaboration, we deliver high-performing activewear while eliminating the need for toxic finishing chemicals. By using Activated Silk™, Gentrue's products have improved sweat-wicking performance up to 71% and fast absorption and drying by 38.5%, compared to other Nylon-based activewear on the market. This seemingly small change can make a significant impact by addressing the incredibly big problem of hidden toxic chemicals within the apparel industry. Gentrue apparel is available at gentrue.com
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To protect human health without compromising ingredients, our sanitizing and moisturizing hand care products, This is Gel Hand Sanitizer and This is Hand Therapy, are available for sale. We’ve replaced the need for toxic preservatives, petroleum-based thickeners, and endocrine-disrupting chemicals with our non-toxic Activated Silk™ technology to provide a protective barrier for skin and deliver hydration. This line is available for purchase for both the general public and businesses on our website, while qualifying Massachusetts organizations can purchase through the COMMBUYS platform. With our Helping Hands program, we’re donating profits from hand sanitizer sales to organizations in need. So far, we’ve been able to donate more than 4,500 bottles to 155+ organizations, including hospitals, community organizations, health centers, food pantries, and more.
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Evolved By Nature | 196 Boston Avenue, Suite 1100, Medford, MA 02155
evolvedbynature.com
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